1 min readfrom PetaPixel

Why No One Will Know That Viral Photo is Yours (And What Can Help)

Why No One Will Know That Viral Photo is Yours (And What Can Help)

A simple, stylized white grub insect outlined in gray appears in the center, over a background filled with overlapping 3D gray question marks.

You might not know what the word "provenance" means but you probably are familiar with the problem it can cause. You take an amazing photo, it goes viral on social media, but no one knows who took it. There is no provenance trail to link back to the creator.

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